Shouldn't The Pavlovian Response Kick In?

There's this little noise my pop-up blocker makes. It is a very small noise. And almost impossible to describe. Kind of a little blurp. Kind of a blip. Just an itsy, bitsy noise that you hardly notice.

And EVERY SINGLE TIME I hear it? I think "Was that my tummy? Oh - My laptop."

EVERY TIME.

I swear I feel something in my tummy when it makes that noise.

Today I tried to nail into my head "LAPTOP. NOT TUMMY."

Three seconds later: Blipurp

"Was that my tummy?"